SFU Library Databases
SimplyMap Canada
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Full description
SimplyMap Canada is a web-based mapping application that enables users to create thematic maps and reports using Canadian demographic, business, and consumer data.

SimplyMap Canada provides the following nationwide data, sourced from publishers such as Statistics Canada, Environics Analytics Group, and D&B (Dun & Bradstreet):

  • Demographic Variables: Population, Age, Race, Income, Ethnic Origin, Marital Status, Housing, Labour Force Activity, Transportation, Families and more.

  • Comprehensive Census Data: including 2006 data plus current year estimates and 5 year projections.

  • Consumer Variables: Household Expenditure Potential based upon the Statistics Canada Survey of Household Spending. Also, PRIZM C2, a consumer segmentation system that classifies all Canadians into one of 66 lifestyle/consumer types based on the most important drivers of consumer behaviour: demographics, lifestyles and values.

  • Business Data: data on over 1.3 million Canadian businesses including legal name, business name, NAIC codes, address, telephone number, web address, and general description, as well as sales and employee size values.

Maps can be exported as high-resolution images to use in reports and presentations. Data can be exported into Microsoft Excel worksheets and Microsoft Word documents for further functionality.

Note: There are limits on the amount of data that can be exported.
 
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Help
Available within the database: tutorial videos, search wizards to guide you through typical searches, and detailed help documentation. 
Open access
no 
Subjects
Allows electronic reserves
yes 
Ereserves notes
3.25. .. incorporate parts of SimplyMap in course packs, study packs, resource lists and in any other material (including but not limited to multi-media works) to be used in the course of instruction and/or in virtual and managed environments (including but not limited to virtual learning environments, managed learning environments, virtual research environments and library environments) hosted on a Secure Network (only accessible to Authorized Users by Secure Authentication). Each item shall carry appropriate acknowledgement of the source, listing title and copyright owner. Course packs in non-electronic non-print perceptible form, such as Braille, may also be offered to Authorized Users. 
Allows coursepacks
yes 
Coursepack notes
3.25. .. incorporate parts of SimplyMap in course packs, study packs, resource lists and in any other material (including but not limited to multi-media works) to be used in the course of instruction and/or in virtual and managed environments (including but not limited to virtual learning environments, managed learning environments, virtual research environments and library environments) hosted on a Secure Network (only accessible to Authorized Users by Secure Authentication). Each item shall carry appropriate acknowledgement of the source, listing title and copyright owner. Course packs in non-electronic non-print perceptible form, such as Braille, may also be offered to Authorized Users. 
Allows interlibrary loan
no 
Interlibrary loan notes
Customer shall not fulfill requests for Licensed Materials in any form from other institutions, a practice commonly known as Interlibrary Loan. 
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